I came across these guidelines last year, wrote them down, but unfortunately forgot to jot down the source. Although simple and "common sense" to most it's always nice to be reminded or have what you already do confirmed as good way of doing things. I choose the word "guidelines" instead of 'rules' as rules seem to indicate only one way of doing something, whereas I prefer to think that there are many ways to use social media and hence these guidelines may not apply to everyone, but hopefully some of you will take something away from them. Anyway after a recent spring cleaning and rediscovery of these guidelines, and in the spirit of number four, I thought I would share them with everyone else. So here they are:

1. Be Social
2. Be Yourself
3. Engage Frequently
4. Share Content
5. Share Content Others Create
6. Admit When You Make A Mistake
7. Be Transparent
8. Take Action & Have Fun
9. Be Sure To Help Others
10. Treat People Like People, Not Numbers
11. Understand Each Medium, Understand Each Medium Behaves Differently
12. Create A Plan, Stick With It & Be Consistent